
Services
Make waves. (Literally.)
Whether it’s branding campaigns, audio UX, or narrative music, our sounds will transport your audience to worlds you want them to experience, blending scientific, technological, and artistic solutions.
We deliver our services and files globally and securely, interfacing with clients through end-to-end encrypted virtual listening and collaboration sessions using tools such as Wire Secure Messaging.
audio branding strategy
This research-driven service can form the basis for building a comprehensive audio (re)branding and sound identity. As part of this consulting service, we deliver a series of recommendations based on investigating and analyzing:
- The full range of client products and services current and planned.
- Brand identity and marketing strategy.
- Primary objectives, including target market.
- Sound and audio branding practices across competing products and services through competitive analysis and benchmarking.
- Feasibility for potential sonic designs and implementation.
sound identity sculpting
This design-focused service constructs for clients:
- Brand-resonant sonic designs for fixed uses and specific contexts. These may include a sound logo, and possibly brand theme song (this is similar to a jingle, but without text). The distinct advantage of the custom audio-branded theme song over licensing an existing one is that it eliminates competitive use of the same song, allowing your brand to stand out rather than leading it to blend in.
- A sound “ontology”, or definition and mapping of brand-correlated ranges for frequency (pitch), amplitude (dynamics, or loudness), wave form (timbre, or tone color), and duration — for variable use and adaptability in different contexts, which means brand sounds can grow with your organization over time.
- Identification of brand-resonant instrumentation, soundscapes, and creation of musical phrases in stem form which can be connected and mixed in a variety of ways for long-term adaptability.
